Sunday, April 13, 2014

The other 99%

Usually the 99% (or 1%, if you prefer the other side) invokes an economic divide. Perhaps the rise of easy money has amplified the difference between those who can generate it and those who can't.

I think a similar trend has happened in entertainment due to the internet. I really have no idea if "kids these days" are different from those "back in my day", but it certainly seems like they spend more of their time being digitally entertained.

"Back in the day", a person couldn't access as much entertainment. In fact, entertainment didn't scale. Unless you were big enough to make a major TV channel's program, you were stuck peddling your skills to people more in person, or local radio, etc. As such, the number of possible consumers you had was limited. Conversely, people had limited options for entertainment. Since necessity is the mother of invention, more people needed to generate entertainment possibilities.

Since moving to a connected digital model, content scales trivially (copies over the internet are free, after all) and outlets like youtube allow anyone with an idea to become accessible to everyone. The few of these people who are any good get consumed by the entire nation, or world. As such, the necessity from before is remove and "kids these days" don't need to generate unique content.

In effect we've gone from a multi-tier weakly connected model to a something closer small-large bipartite graph. For those not in the know, that means lots of people all consuming a much smaller number's creations.